Before you approve your packaging for mass production, run through this list to ensure everything looks, feels, and functions exactly how you want it to.
📦 STRUCTURE & FIT
- [ ] Product fits perfectly—no gaps, no tight squeezes
- [ ] Inner packaging or inserts align correctly
- [ ] Easy to open and close without tearing or damaging the box
- [ ] Box feels sturdy and protects the product
🎨 DESIGN & PRINTING
- [ ] Artwork is placed correctly (no misalignment or cut-off logos)
- [ ] Colors match brand guidelines or Pantone references
- [ ] Fonts are legible at all angles and lighting conditions
- [ ] Print finish is correct (matte, gloss, foil, etc.)
- [ ] No smudges, streaks, or printing defects
📷 PHOTO VS. REALITY CHECK
- [ ] Compared final sample to your reference image
- [ ] Sent physical sample of desired finish to supplier (not just photos)
👥 CUSTOMER EXPERIENCE